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Commercial

QMS Media

Project

In partnership with QMS Media, Australia's pioneer in digital outdoor advertising, we crafted a visually striking campaign that elevates their premium DOOH network.

Set in a minimalist white canvas—from skylines to cityscapes—the narrative unfolds through three distinct color epicenters, each anchored to elements of the QMS logotype.

The concept artfully demonstrates QMS's core attributes: innovation, impact, and engagement. The deliberate monochromatic environment culminates in an ingenious logo reveal, showcasing how Australia's fastest-growing outdoor media leader transforms urban spaces into compelling digital storytelling platforms.

Credits

Client

QMS Media

Agency

We Are Standard

Creative Direction

James Cowen

Executive Producer

Kim Cowen

3D Motion Design & Animation

James Cowen & Hugo Hors